Welcome to Beyond Brief.

Every week, I break down one big idea into actionable insights that will make you wealthier, healthier, and smarter.

Think of it as your competitive advantage delivered straight to your inbox.

No theory. No fluff. Just simple frameworks you can implement immediately.

Let's dive in. ⚡

This Week at a Glance:

  • 📵 Your phone is destroying your creativity by preventing boredom, which is essential for entering the brain's "default mode network" where breakthrough ideas are born

  • Historical creative breakthroughs happened during mundane moments - Einstein discovered relativity as a bored patent clerk, J.K. Rowling conceived Harry Potter on a delayed train, and Agatha Christie found her murder mysteries while doing dishes

  • The "Boredom Protocol" provides actionable steps including 20-minute daily zero-stimulation sessions, doing boring tasks before creative work, and establishing phone-free zones throughout your day

The Boredom Advantage

Why your best ideas are hiding in your least exciting moments

Here's a counterintuitive truth that most people get backwards:

Your phone is killing your creativity.

Not because of social media addiction or dopamine hits (though those don't help). But because you're avoiding the one thing that actually makes you more creative: boredom.

The Science is Clear

When you're bored, something magical happens in your brain.

You enter what scientists call the "default mode network" – basically, your brain's screensaver mode. But instead of bouncing logos, your mind starts bouncing between random ideas, making connections it would never make when you're focused.

This isn't hippie nonsense. It's neuroscience.

Researchers proved this by making people do mind-numbing tasks (like reading phone books – yes, really). Then they tested their creativity. The bored group crushed the non-bored group every single time.

The Legends Knew This

Einstein didn't discover relativity in a lab. He discovered it while daydreaming at his boring patent clerk job.

His exact words: "Creativity is the residue of time wasted."

J.K. Rowling didn't dream up Harry Potter in a writing workshop. She conceived the entire wizarding world during a delayed train ride with nothing to do.

Agatha Christie found her murder mysteries while doing dishes.

Notice the pattern? All mundane. All boring. All brilliant.

Why We Resist the Void

Here's the problem: we've weaponized entertainment against ourselves.

Every pocket of potential boredom gets filled. Waiting in line? Phone. Commuting? Podcast. Walking? Music.

We've created a world where being alone with our thoughts feels foreign and uncomfortable.

But here's what you're missing: discomfort is the price of discovery.

The Boredom Protocol

Want to unlock this superpower? Try this:

The 20-Minute Rule: Once a day, sit somewhere with zero stimulation for 20 minutes. No phone, no book, no music. Let your mind wander.

Boring Task Hack: Before tackling creative work, do something mind-numbing for 10 minutes. Fold laundry, organize files, or just stare out the window.

Digital Sabbaticals: Designate phone-free zones in your day. The commute, the shower, the first 30 minutes after waking up.

The Bottom Line

Your next breakthrough isn't hiding in another productivity app or creative course.

It's hiding in the last place you'd look: the space between your thoughts when you have nothing to do.

Einstein and Rowling figured this out. So did Christie.

Now it's your turn.

The question isn't whether you have time to be bored. The question is whether you can afford not to be.

P.S. - If you found yourself scrolling your phone while reading this, you just proved the point.

Thinking About Selling Your Business? Or Know Someone Who Is?

We’re on the hunt. 👀

The Beyond Brief team is actively looking to acquire or invest in standout businesses. If you’re a founder thinking about selling—or if you know a business owner ready to make a move—let’s chat.

From Idea to Screen: My AI-Made Movie Intro

The Setup

I had this random thought: What would it look like if someone became the world's first AI-enhanced human? Not just using AI tools, but literally integrating with artificial intelligence.

Instead of letting the idea die in my notes app (where good ideas go to disappear), I decided to bring it to life.

The Stack

  • Kling 2.1 for video creation

  • Midjourney for text-to-image creating(this is the base of it all)

  • Suno to make the music tracks

  • Claude - My creative co-pilot for scripts and prompts

The Process

I started with the simplest possible prompt to Claude: "Let's write a short script for a movie about a man integrating with AI to be the world's first Superpowered AI Human."

Claude delivered "Synapse: The Movie" - a full treatment that felt like something you'd pitch in Hollywood.

But here's where it gets interesting.

Here’s what Claude gave back a script: Synapse the Movie

From Words to Worlds

My first Midjourney attempt was basic: "A sleek research facility glows against the dark sky. Rain streaks down glass walls, revealing glimpses of laboratories within."

The result? Decent, but not cinematic.

So I went back to Claude. "Expand on the opening shot. Make it more visual, more atmospheric."

The second iteration was completely different. Same concept, but now it had mood, tension, story.

This is the key insight: AI tools don't replace creativity - they amplify iteration speed.

I didn’t love it, so we went back to the script and prompted it to expand on the first shot of the movie. This is the 2nd version of the image with Midjourney.

Then it was on to the music. I spoke about Suno.com a few weeks back and its damn impressive.

Here’s the Prompt I went with for this dope track: Download it here

Musical Structure: The song opens with the sound of actual rain and distant thunder, recorded in high fidelity. This natural audio slowly blends into a synthesized soundscape that mimics the rhythm of falling water but with electronic undertones.

Instrumentation:

  • Base Layer: Deep, pulsing sub-bass that mirrors the building's LED lighting patterns - slow, rhythmic throbs that feel almost like a heartbeat

  • Atmospheric Pad: Lush, evolving synthesizer textures that shift and morph like the smart-glass walls, creating an ethereal, otherworldly quality

  • Melodic Elements: Sparse, haunting piano notes that ring out like digital rain drops, each note processed through subtle glitch effects

  • Rhythmic Foundation: Organic percussion that sounds like it could be rain hitting metal, but with an underlying electronic pulse

Then it was on to the Video. I sued Kling.ai this time since it allows images to be converted into video prompts. Claude was the first to get what I wanted in the video.

Video Prompt: A modern architectural building stands resilient under a stormy sky, heavy rain cascading down its sleek glass facade. Interior lights flicker rhythmically, casting golden reflections on rain-puddled ground as blurred figures with umbrellas bustle across the wet plaza. The camera slowly pans upward, capturing lightning flashes that briefly illuminate the building's geometric contours against brooding clouds.

All these tool were free to use and the video is ok. Once I get full access to VEO 3 i;ll be making a full 5 min short from this script.

What This Really Means

We're living through the most dramatic shift in creative economics since the printing press.

The cost of professional-quality content creation just dropped to zero. The time investment went from months to hours.

This isn't just about making movies. It's about the democratization of storytelling itself.

Every business owner, educator, and creator now has access to Hollywood-level production tools.

The question isn't whether you can afford to create professional content anymore.

The question is: Can you afford not to?

Tool of the Week: My AI Idea Generator

Inspired by My First Million Podcast, I built my own AI generator tool to spark business ideas every single day.

Think of it as your daily dose of AI-powered innovation — fresh concepts, deep market insights, and clear strategies to turn ideas into action.

AI Business Ideas that don’t just sit on paper — they’re ready for you to build and scale.

Mindset Mint 🧊

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